In today’s episode, I am really excited to have our guest for today because he is one of my favorite people in the funeral industry, we have Larry Stuart Jr. He owns a business called Cremation Strategies & Consulting and works intimately with funeral industry greats CANA and ICCFA. Larry is also a Certified Funeral Celebrant and believes that every life deserves to be honored and remembered.
Our wonderful conversation started with how me and Larry met! We talk about how he started in the funeral industry and eventually became a consultant specialising in cremation. We talk about what cremation really is and how important the funeral director is to the death process. Whether the consumer wants to hold a ceremony or not after the cremation, respect should always be there. It isn't all about money and funeral directors are not all cowboys! Tune in as Larry and I get into it. This is part 1 of our conversation.
Little nuggets of gold
- A little bit of a background about Larry
- A deeper understanding about cremation
- The value that you give to your clients
- The importance of respecting people’s decision
- Having the willingness to have that open conversation
- Pricing transparency in the Funeral industry
Books mentions:
The Right Way of Death: Restoring the American Funeral Business to its True Calling, Eric Layer
The American Way of Death revisited, Jessica Mitford
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